It's the Environment, Stupid.

Friday, November 17, 2006

Environmental Action - light bulb challenge

All Environmental Action wants for Christmas is for Wal-Mart to spread the green cheer.

EA's latest campagin is asking the retail giant to sponsor 'Free Energy Efficient Light Bulb Day'. The goal/result: if each of their 18,000,000 customers took home a CEF lightbulb and used it, the impact would reduce CO2 emissions by 2 billion pounds - that's like taking 200,000 vehicles off the road.

Tell Wal-Mart you'd like their customers to get a little CEF gift for the holidays here.

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